STYLE BRANDING FOR ENTREPRENEURS
WHY DO YOU NEED A STYLE BRAND?
When the product in your business is yourself, you need to have a personal style brand.
Your personal style brand style supports your marketing initiatives by ensuring your messaging is consistent with your positioning, your personality, your story, and your brand promise.
Having a style brand builds brand equity, which makes your brand more recognizable in the market and contributes to audience awareness.
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The goals of creating a style brand strategy should be: increasing customer loyalty, differentiating the product from the competition, and establishing market leadership.
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WHO'S THIS SERVICE FOR?
This experience is for women entrepreneurs who are creating or rebranding their companies where they are the product. These women can be real estate agents, leadership coaches, visual artists, chefs, writers, tv producers, politicians, etc.
This personalized service consists of 4 steps that combine on one hand discovering your personality roadmap, color palette, and body design analysis along with your business branding strategy (logo, color, industry, business story, etc) to create the perfect outfits for your photoshoot and to be used for other needs (engagements, presentations, meetings, etc.)
STYLE BRANDING PROCESS
STEP
1
STYLE
CREATION
Our image consulting starts with understanding who you are, what sets you apart, what you want to create, and what you want to communicate
in your new
marketing-branding.
You’ll receive your custom Executive image Questionnaire.
Next an in-depth body design and
color palette analysis to empower you.
You'll learn about colors
and how to use them
effectively for your needs.
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You'll receive a document with valuable information
for years to come.
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STEP
2
BRANDING
DISCOVERY
Dare to Wow
works with your marketing team (graphic designer, web designer, and photographer) to align and understand
the look & feel of your brand.
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Susana needs to know how many outfits will be shot in the photoshoot.
With this information,
Susana will scout brands, colors and outfit.
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STEP
3
SHOPPING​
EXPERIENCE
We start pre-shopping and scouting stores based on all previous information.
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You’ll walk into private fitting rooms with outfits pre-selected just for you, color, body design, and marketing strategy.
Together we'll choose the best outfits. We will have backups and alternatives.
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Along the way, you’ll feel confident that you’re investing in the right items, to bring your brand to life.
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We can spend 1/2 day or
1-day shopping.
It is much fun!
STEP
4
OUTFIT
CREATIONS
You’ll be ready for the photoshoot.
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You’ll receive a customized head-to-toe outfit guide—
for your photoshoot.
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You’ll feel energized, confident, and ready
to wear any outfit.
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Each one will be on brand and a true representation
of your mission and vision.
The investment for this service starts at $5,000.
